the no-bullshit guide to

branding


- THE FREE EBOOK THAT TEACHES YOU EXACTLY HOW TO BRAND YOURSELF AS AN ENTREPRENEUR -

Branding. is. not. complicated.

No bullshit.

Despite what you’ve seen online about mission statements and industry positioning and unique value propositions, building a unique and effective brand really just comes down to this:

Figure out exactly what you do.
Figure out exactly who you do it for.
Figure out exactly how you do it differently.
Figure out exactly why it matters.
And then figure out how to communicate that to your target audience.

I'm Asia - a brand strategist on a mission to simplify small business branding for entrepreneurs like you. The branding industry has been kind of an asshole - it's manipulated you into thinking your brand is something you create instead of build. That your brand is your occupation instead of your reputation. That your brand is defined by how it looks instead of how it feels.

But I'm here to share the truth:


Your brand isn't an aesthetic - it's an embodiment of your most daring ideas.

the no-bullshit guide to

branding

THE FREE EBOOK THAT WALKS YOU THROUGH EXACTLY WHAT BRAND STRATEGY IS, WHY IT'S IMPORTANT, AND THE EXACT 4 STEPS TO FINALLY FIGURE YOURS OUT


in this free guide, you’ll learn:

✓ Exactly what brand strategy is and how to apply it to your business

✓ The 11 crucial components of an effective brand strategy

The misunderstood difference between your brand and your branding

✓ How to make your target audience care about your business

✓ How to build a unique brand when you have too many ideas

✓ 4 simple yet groundbreaking steps to start developing your brand strategy