
How to Build Trust With Your Customers
Know! Like! Trust! We hear those buzzwords everywhere in the marketing world, but let's dig a little deeper into the trust part - because while you can't have one without the other two, the trust factor really is the most important for actually closing a sale. And as for how to build trust with your customers, let's take a peep at this conversation between the owner of a lash studio and their eager potential client.
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Opt In Freebie Ideas
If you're thinking: "but Asia, there are already a billion things to do. Whyyyyy do I need an email list too?!" Then I'll tell you this: because if you have a business and the majority of your marketing is done online, it's the fastest and most efficient way to stay connected with and in the minds of your potential clients. Let's brainstorm some opt-in freebie ideas together!
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Personal Branding for Introverts
He took me aside during a break and said, “You're being too quiet. I want to hear you speak up more.” I wanted to punch him in his dumb face. Note to self: how to succeed in business as an introvert does not include punching dumb people in the face, unfortunately.
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How to Be Productive When You Work From Home
Working from home is, to put it eloquently, the fuckin' best. No commuting, no small talk about the weekend with co-workers, and no useless office meetings. But the most difficult thing about transitioning from an office building to your living room is learning how to be productive when you work from home (AKA when you're in the same room as your hobbies and projects all day).
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Please Stop Asking Us This
Yes, we may be in committed, long term relationships. Yes, we may be the perfect age. We may be married, or house owners, or have a 401k. But please, for the love of whatever God you believe in, and I think I speak for a lot (A LOT, LIKE WAY MORE THAN YOU THINK) of women when I say this...
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