I spent the first few years of my business desperate to stand out. I wanted to be the best, to blow people away with my originality, to prove I was a rare gem in a saturated market... but I was also terrified of offending people, which meant instead of claiming the spotlight I blended in by emulating what everyone else was doing.
But I reached a point where blending in became painful. I knew, deep in my core, that I was genuinely shaking up my industry.
My ideas were clawing to be set free. My worldview demanded discourse. My message begged to be shared.
And once I opened the floodgates, that's when everything started to change.